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Meet the sales team

John Davis


Managing Director

Joined Seiki: 2008


I started my 40 year engineering career at 18 with a degree in Aeronautical Engineering.  I’ve progressed through various roles within manufacturing engineering, including Applications Engineer and Operations Manager. It’s given me a real appreciation of the core drivers of operational performance and productivity, which I can use to offer practical and helpful advice about the application of our systems within the business, based on real-world experience. My role as managing director at Seiki also enables me to take this knowledge and insight and feed it into our product development. Seeing Seiki products being used to support our customer’s manufacturing operations is very exciting.   Aside from my passion for engineering I am trying to spend more time returning to a previous interest as a drummer.

Connect with me on LinkedIn:

Connect with me on LinkedIn


Neil Saunders


Area Sales Manager

Joined Seiki: 2003


I have been in manufacturing all of my working life. Having enjoyed subjects such as metalwork, woodwork and technical drawing at school, when I left, l found a local company that offered me an apprenticeship. Throughout my career I’ve progressed through various difference roles such as CNC programmer, section leader (mills & lathes), and production planner. I joined Seiki Systems in 2003 as an Area Sales Manager. This gave me a fresh look at manufacturing from a new perspective, as well as some challenges, but I’ve never been one to shy away from a challenge.

I really enjoy my job. I find visiting different types of manufacturing facilities so interesting – from printers and milk bottle manufacturers to high end state of the art factories. That’s the great thing about our software, it can be used in all types of manufacturing, so I’m always finding new ways to apply our solutions.

It’s very rewarding when you can help a customer to achieve their targets and goals. Because of my background, I understand the challenges that people face on the shopfloor and in the production planning environment. This means that I can relate to the problems our customers encounter on a daily basis and demonstrate practical approaches with all users in mind.

I’m an avid golfer and try to play twice a week – rain or shine. I have the same birthday as Sir Nick Faldo, but unfortunately, not the same level of talent! I enjoy socialising, dining out and meeting new people.

Connect with me on LinkedIn:

Connect with me on LinkedIn


Wayne Lawrence


Area Sales Manager

Joined Seiki: 1996


Prior to working at Seiki Systems I had already been a manufacturing software specialist for 15 years. Now having been with Seiki for more than two decades, I’m approaching 40 years’ experience in the manufacturing industry. I’m based in Manchester which makes me conveniently located to support the north of the UK and Ireland. Meeting and communicating with lots of interesting people is one of the things I enjoy most about my job and I take great pleasure in finding the best solution to suit each customer’s requirement.

In my spare time I enjoy playing golf and going to concerts to see live bands.

Connect with me on LinkedIn:

Connect with me on LinkedIn



Contact our sales team at: 


Seiki Systems is also supported by additional team members from departments in: marketing, administration, engineering, technical support and software development.


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